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Our Story
Since 2001, Shobha has been a leading destination for safe, effective and precise hair removal treatments.
We strongly believe in continually educating our staff and using what we have learned to evolve and grow. That way, we can provide you with simple and practical ways to maintain your hair removal routine.
Because life can get hairy enough on its own.
Hot Off The Press
Vogue, Cosmopolitan, Glamour, WWD (and over 700 other editorials) - they all say the same, Shobha is a leader in the hair removal industry. And frankly, we agree.
Shop
Shop the Shobha selection of skin and beauty products, as well as some of our favorite all-natural beauty brands.
FREE SHIPPING on all orders over $50
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Watch the glow-up formula for a Shobha Brow Tint — simple, effective, and oh-so-satisfying!. First, we prep by protecting the skin around your brows with our clean, petroleum-jelly-free ointment (because what goes on your skin matters 🌿). Next comes the star of the show: a custom-applied tint that’s brushed on with precision and cleaned up so every hair looks polished, not painted.
After a quick set, we wipe it away to reveal brows that are instantly fuller, more defined, and beautifully balanced — no pencils or powders required. It’s the kind of result that makes your morning routine easier, your makeup bag lighter, and your brows look effortlessly put-together from the moment you wake up. 🙌
Whether you’re keeping things natural or love a little extra brow drama, tinting at Shobha gives you that “done without trying” look — always tailored to you. 🧡
✨ Your Hair, Your Choice™ ✨
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
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.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC #Tinting #EyebrowTinting #BrowTinting
Watch the glow-up formula for a Shobha Brow Tint — simple, effective, and oh-so-satisfying!. First, we prep by protecting the skin around your brows with our clean, petroleum-jelly-free ointment (because what goes on your skin matters 🌿). Next comes the star of the show: a custom-applied tint that’s brushed on with precision and cleaned up so every hair looks polished, not painted.
After a quick set, we wipe it away to reveal brows that are instantly fuller, more defined, and beautifully balanced — no pencils or powders required. It’s the kind of result that makes your morning routine easier, your makeup bag lighter, and your brows look effortlessly put-together from the moment you wake up. 🙌
Whether you’re keeping things natural or love a little extra brow drama, tinting at Shobha gives you that “done without trying” look — always tailored to you. 🧡
✨ Your Hair, Your Choice™ ✨
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC #Tinting #EyebrowTinting #BrowTinting
💬 Today’s topic: "Why don`t we offer waxing on the face?"
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💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC
💬 Today’s topic: "Why don`t we offer waxing on the face?"
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC
Only $15, it lasts up to a year, removes dead layers of skin and prevents ingrown hair and bumps that can result from hair removal! Yes, the perfect product exists and it is available at all Shobha locations or at myshobha.com/shop! Get yours now!
Only $15, it lasts up to a year, removes dead layers of skin and prevents ingrown hair and bumps that can result from hair removal! Yes, the perfect product exists and it is available at all Shobha locations or at myshobha.com/shop! Get yours now!
What`s the difference between getting hair removal somewhere that offers it... and somewhere that specializes in it?
Everything.
At Shobha, hair removal isn`t one of many services on a menu. It`s our focus.
That means specialized training. Refined techniques. Thoughtful products. And a team that`s spent years perfecting the details that create a better experience from start to finish.
It`s why clients have trusted us for more than 25 years—and why so many continue to make us part of their routine.
✨ Specialists make a difference.
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #WaxingUWS #WaxingSoHo #WaxingBrooklyn #SugaringUWS #SugaringSoHo #SugaringBrooklyn
What`s the difference between getting hair removal somewhere that offers it... and somewhere that specializes in it?
Everything.
At Shobha, hair removal isn`t one of many services on a menu. It`s our focus.
That means specialized training. Refined techniques. Thoughtful products. And a team that`s spent years perfecting the details that create a better experience from start to finish.
It`s why clients have trusted us for more than 25 years—and why so many continue to make us part of their routine.
✨ Specialists make a difference.
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #WaxingUWS #WaxingSoHo #WaxingBrooklyn #SugaringUWS #SugaringSoHo #SugaringBrooklyn
💬 Today’s topic: "What hair removal method is right for me?"
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #ThreadingNYC #EyebrowThreadingNYC #BrowThreadingNYC #ThreadingUWS #EyebrowThreadingUWS #BrowThreadingUWS #ThreadingSoho #EyebrowThreadingSOHO #BrowThreadingSOHO
💬 Today’s topic: "What hair removal method is right for me?"
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #ThreadingNYC #EyebrowThreadingNYC #BrowThreadingNYC #ThreadingUWS #EyebrowThreadingUWS #BrowThreadingUWS #ThreadingSoho #EyebrowThreadingSOHO #BrowThreadingSOHO
he biggest misconceptions about brow threading? That more hair removal equals better results.
We focus on balance, symmetry, and preserving your natural brow shape for results that grow out beautifully. ✨
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC
he biggest misconceptions about brow threading? That more hair removal equals better results.
We focus on balance, symmetry, and preserving your natural brow shape for results that grow out beautifully. ✨
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC
It’s not just about how it looks… it’s about how it feels 🖐️✨
Finger laser hair removal can mean fewer tiny distractions in the moments your hands are busy doing what they love.
Typing away without a second thought 💻
Playing your instrument 🎸
Applying lotion or cuticle oil 🧴
Working on your latest craft project 🧶
No hyper-awareness.
No mental note.
No “ugh, I wish…”
Just smooth, effortless movement and the freedom to stay present. Because sometimes removing one small hurdle makes room for a whole lot more ease 🧡Little treatment. Big relief. Everyday luxury.
✨ Your Hair, Your Choice™ ✨
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC
It’s not just about how it looks… it’s about how it feels 🖐️✨
Finger laser hair removal can mean fewer tiny distractions in the moments your hands are busy doing what they love.
Typing away without a second thought 💻
Playing your instrument 🎸
Applying lotion or cuticle oil 🧴
Working on your latest craft project 🧶
No hyper-awareness.
No mental note.
No “ugh, I wish…”
Just smooth, effortless movement and the freedom to stay present. Because sometimes removing one small hurdle makes room for a whole lot more ease 🧡Little treatment. Big relief. Everyday luxury.
✨ Your Hair, Your Choice™ ✨
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC
Nothing like a good before/after to show what a Shobha Brow Tint can do! 👀✨
In just minutes, those lighter, barely-there hairs are brought forward with a soft tint that makes brows look fuller, more even, and naturally defined. The best part? It’s still your brows — just enhanced. 🙌
No filters, no heavy makeup, no tricks … just the magic of tinting, tailored to you at Shobha. 🧡
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC #Tinting #EyebrowTinting #BrowTinting
Nothing like a good before/after to show what a Shobha Brow Tint can do! 👀✨
In just minutes, those lighter, barely-there hairs are brought forward with a soft tint that makes brows look fuller, more even, and naturally defined. The best part? It’s still your brows — just enhanced. 🙌
No filters, no heavy makeup, no tricks … just the magic of tinting, tailored to you at Shobha. 🧡
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC #Tinting #EyebrowTinting #BrowTinting
💬 Today’s topic: "What are all the different types of hair removal methods?"
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #ThreadingNYC #EyebrowThreadingNYC #BrowThreadingNYC #ThreadingUWS #EyebrowThreadingUWS #BrowThreadingUWS #ThreadingSoho #EyebrowThreadingSOHO #BrowThreadingSOHO
💬 Today’s topic: "What are all the different types of hair removal methods?"
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #ThreadingNYC #EyebrowThreadingNYC #BrowThreadingNYC #ThreadingUWS #EyebrowThreadingUWS #BrowThreadingUWS #ThreadingSoho #EyebrowThreadingSOHO #BrowThreadingSOHO
Hair removal has changed a lot over the last 25 years. We`ve had a front-row seat and helped shape what professional hair removal looks like today.
We believed waxing deserved dedicated specialists.
We believed appointments could be efficient without sacrificing quality.
We believed clients deserved expertise, consistency, and care.
Those beliefs still guide everything we do.
Twenty-five years later, we`re proud to continue helping people feel confident in their skin through expert waxing, sugaring, threading, and laser hair removal. ✨
The trends may change. Great service never goes out of style.
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #WaxingUWS #WaxingSoHo #WaxingBrooklyn #SugaringUWS #SugaringSoHo #SugaringBrooklyn
Hair removal has changed a lot over the last 25 years. We`ve had a front-row seat and helped shape what professional hair removal looks like today.
We believed waxing deserved dedicated specialists.
We believed appointments could be efficient without sacrificing quality.
We believed clients deserved expertise, consistency, and care.
Those beliefs still guide everything we do.
Twenty-five years later, we`re proud to continue helping people feel confident in their skin through expert waxing, sugaring, threading, and laser hair removal. ✨
The trends may change. Great service never goes out of style.
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #WaxingUWS #WaxingSoHo #WaxingBrooklyn #SugaringUWS #SugaringSoHo #SugaringBrooklyn
If you are a Shobha client, you should know that waxing is just the first step for smoother skin!
Find out how you can achieve smoother, better looking skin & thank us later😃
If you are a Shobha client, you should know that waxing is just the first step for smoother skin!
Find out how you can achieve smoother, better looking skin & thank us later😃
💬 Today’s topic: "When is it good to use sugaring vs waxing?"
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC
💬 Today’s topic: "When is it good to use sugaring vs waxing?"
.
.
💻 myshobha.com⠀
📱 @myshobha
📍 6 Locations in NYC & DC
✨️ Laser Hair Removal, Eyebrow Threading, Waxing, Sugaring
🧴 Luxe Post-Care Products
.
.
#MyShobha #HairRemoval #LaserHairRemoval #Threading #EyebrowThreading #BrowThreading #Waxing #Sugaring #HairRemovalNYC #LaserHairRemovalNYC #WaxingNYC #SugaringNYC #ThreadingNYC #EyebrowThreadingNYC